Search by keyword in the articles
TAG:
SEO
UX and UI
CRO
digital marketing
eye tracking
usability test
experience design
product and service design
retail analysis
qualitative research
antropological marketing
The Sixth W approach
user testing
Ita
Eng
Home
Viviana Munari
The Sixth W
TSW manifesto
With is The Sixth W
With people
Mixed methods approach
Within and “without” experiences
Listening places
Our history
Overview
Journal
Laboratories of Experiences
Laboratories
Actual environments
Open places
Technologies
Overview
Research into Experiences
Usability and ergonomics
Emotional impact
Brand consideration
Overview
Design for Experiences
Information architecture
User experience and user interface
Graphic and content design
Overview
Marketing with Experiences
Visibility and search paths
Measurements and relevance
Content and relationships
Overview
Online Surveys
In-store experience evolution: our research for KIKO Milano
The Value of Time in User Experience
Brands that make their voices heard (and know how to listen)
Sound Information Architecture: the case of the Sirens for Acqua Alta in Venice
Data analysis and privacy: the balance in analytics cookies
When Technology Block Becomes an Invitation to Human Listening
Listening to people also involves data: GA4 Data Import
Chocolate: our research together with customers to rethink the experience of brand and product
SEO positioning: evolution and aspects to reconsider
Listening to include: the right words for more inclusive communication
Home
Viviana Munari
Viviana Munari
in
Marketing with Experiences
Positioning and Creativity on Facebook Ads: things to know
Related articles:
in
Marketing with Experiences
Dynamic product ads for prospecting: how to show the right product to the right person
in
Marketing with Experiences
SEO consulting and the hospitality approach
in
Marketing with Experiences
I will follow you until you buy (or almost): what dynamic remarketing is and how it works
in
Experiences in our projects
Gamification Marketing: the winning case Despar Nordest
in
Marketing with Experiences
KPIs: everything you need to know about performance indicators
in
Marketing with Experiences
Google Ads Performance Max: maximize ad campaigns by listening to people with machine learning
in
Marketing with Experiences
TSW at SMXL 2020 in Milan: the Discovery Campaigns
in
Marketing with Experiences
A brief guide to Google Dynamic Search Ads
Notifications