The precious support of predictive and prescriptive analysis to create better experiences, improve business effectiveness and effectively treat human resources.
The digital marketing of the next 5 years: from artificial intelligence to personalization, here's how companies will increase their online visibility.
Shopping online with home delivery: a survey on three organised large-scale distribution brands to understand how Amazon affects our online shopping experiences.
People and data: how Digital Strategy improves user life. Reality is increasingly linked to the data lurking in our smallest daily actions, and to the precious information that they reveal to us.
A purely scientific analysis that scours the knowledge handed down so far about the nature of the dream, which analyzes a whole series of possible scenarios always aimed at the resolution and control of a topic probably still quite obscure in the world of Marketing.
What kind of variables influence our choices? The context and the way in which information is presented are important, but emotions are significant too.